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Client
Mondelez
ROLE
ui/ux design
Industry
Food industry
Year
2022
Info
Mondelez was a big client for Media Monks. In 2022 there was a team fully dedicated to this client building design system for consistency in all their platforms and websites (responsive), researching, strtategising and designing campaigns. As part of this team I developed different engaging platforms for marketing campaigns. These campaigns had a simple mechanism, the users will scan a QR code on the package that will take them to the campaign.
Client
Mondelez
ROLE
ui/ux design
Industry
Food industry
Year
2022
Info
Mondelez was a big client for Media Monks. In 2022 there was a team fully dedicated to this client building design system for consistency in all their platforms and websites (responsive), researching, strtategising and designing campaigns. As part of this team I developed different engaging platforms for marketing campaigns. These campaigns had a simple mechanism, the users will scan a QR code on the package that will take them to the campaign.
oreo donut & muffin
Oreo Donut & Muffin needed a landing page that delivers on the playful moments of unique indulgence that their products ignite. The Oreo Donut & Muffin campaign was created to raise awareness of the product with prospect consumers, and to increase engagement and sales with existing Oreo Donut & Muffin eaters. Baker & Baker needed us to create a landing page that bring to life the Oreo Donut & Muffin campaign, with the key objective of collecting 1P data. The page needed to collect the following data: full name, email and date of birth and they’re over 18, confirmation that have read & agreed to the T&C’s and website terms of use. The campaign period lasted from the 16th May - 31st October 20222, spanning over 5 months in two markets - Germany and Austria.
Cadbury Twirl caramel bar
With the aim to attract a new and younger audience to the Twirl brand, Cadbury gamified their new Caramel Twirl bar on social media to spread awareness of the product launch. In this campaign users scan the QR code of an offline ad, or click through a social media ad to be directed to a pre-populated tweet. After tweeting they got an auto response containing a landing page link and unique redemption code. They then click through to the landing page where they enter their code and redeem a chocolate bar. The landing page needed a data capture form, collecting users name, email address, postal address T&C’s confirmation and newsletter & 1P data opt-in. After the competition ends, the landing page changed to an ‘end of campaign’ page for 6 weeks after the campaign has finished.
oreo donut & muffin
Oreo Donut & Muffin needed a landing page that delivers on the playful moments of unique indulgence that their products ignite. The Oreo Donut & Muffin campaign was created to raise awareness of the product with prospect consumers, and to increase engagement and sales with existing Oreo Donut & Muffin eaters. Baker & Baker needed us to create a landing page that bring to life the Oreo Donut & Muffin campaign, with the key objective of collecting 1P data. The page needed to collect the following data: full name, email and date of birth and they’re over 18, confirmation that have read & agreed to the T&C’s and website terms of use. The campaign period lasted from the 16th May - 31st October 20222, spanning over 5 months in two markets - Germany and Austria.
oreo donut & muffin
Oreo Donut & Muffin needed a landing page that delivers on the playful moments of unique indulgence that their products ignite. The Oreo Donut & Muffin campaign was created to raise awareness of the product with prospect consumers, and to increase engagement and sales with existing Oreo Donut & Muffin eaters. Baker & Baker needed us to create a landing page that bring to life the Oreo Donut & Muffin campaign, with the key objective of collecting 1P data. The page needed to collect the following data: full name, email and date of birth and they’re over 18, confirmation that have read & agreed to the T&C’s and website terms of use. The campaign period lasted from the 16th May - 31st October 20222, spanning over 5 months in two markets - Germany and Austria.
Cadbury Twirl caramel bar
With the aim to attract a new and younger audience to the Twirl brand, Cadbury gamified their new Caramel Twirl bar on social media to spread awareness of the product launch. In this campaign users scan the QR code of an offline ad, or click through a social media ad to be directed to a pre-populated tweet. After tweeting they got an auto response containing a landing page link and unique redemption code. They then click through to the landing page where they enter their code and redeem a chocolate bar. The landing page needed a data capture form, collecting users name, email address, postal address T&C’s confirmation and newsletter & 1P data opt-in. After the competition ends, the landing page changed to an ‘end of campaign’ page for 6 weeks after the campaign has finished.
