Geles Lluna

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About me

About me

More personal

Outside of work, I practice the same values through my hobbies. Illustration sharpens my eye for detail and nurtures my ability to tell stories visually. Caring for and propagating plants reminds me of the patience, attention, and nurturing it takes for systems to thrive. Both practices mirror how I approach design, with creativity, persistence, and a respect for growth over time.

Collaboration is at the center of my process. I see teams as puzzles where each individual brings a unique piece, and the magic happens when those pieces connect. Working alongside engineers, product managers, and other creatives energizes me, and I enjoy finding ways to make our strengths complement each other so the final outcome is greater than the sum of its parts.

Outside of work, I practice the same values through my hobbies. Illustration sharpens my eye for detail and nurtures my ability to tell stories visually. Caring for and propagating plants reminds me of the patience, attention, and nurturing it takes for systems to thrive. Both practices mirror how I approach design, with creativity, persistence, and a respect for growth over time.

I approach design with curiosity and care, grounding every decision in data and thoughtful questioning. For me, design is about more than solving problems, it’s about creating clarity, delight, and impact. Asking “why” at each step ensures that every solution is purposeful, while testing and iteration keep it honest and usable.

I approach design with curiosity and care, grounding every decision in data and thoughtful questioning. For me, design is about more than solving problems, it’s about creating clarity, delight, and impact. Asking “why” at each step ensures that every solution is purposeful, while testing and iteration keep it honest and usable.

Collaboration is at the center of my process. I see teams as puzzles where each individual brings a unique piece, and the magic happens when those pieces connect. Working alongside engineers, product managers, and other creatives energizes me, and I enjoy finding ways to make our strengths complement each other so the final outcome is greater than the sum of its parts.

What drives me most is the potential of design to generate meaningful social impact. I’m motivated by projects that empower people, foster creativity, and improve everyday experiences in ways that feel both human and lasting. At AnywhereNow, for example, I helped shift the product mindset away from “more features” toward a research-driven, user-centered approach that created real value for both clients and end users.

Curriculum

I'm a UX/UI Designer with a multidisciplinary background in product design, research, and visual communication. Currently at AnywhereNow, I focus on building scalable design systems, improving user journeys through research-driven features, and enhancing interface clarity. With prior experience at global agencies like MediaMonks and Creative Clicks, I’ve collaborated on digital products for brands including Google, Meta, Mondelēz, and Dacia—combining aesthetics with usability to drive engagement and retention. From wireframes to polished UI, from usability testing to stakeholder alignment, I bring a holistic approach to every project. My early background in account and general management gives me a pragmatic edge in execution, operations, and cross-functional teamwork.

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skills

Product design mindset

I consider the full ecosystem of an app, how screens, flows and goals connect.

Product design mindset

I consider the full ecosystem of an app, how screens, flows and goals connect.

Prototyping

I use Figma and other tools to create flows for user testing.

Prototyping

I use Figma and other tools to create flows for user testing.

UI Design

I craft clean, accessible, visually engaging interfaces.

UI Design

I craft clean, accessible, visually engaging interfaces.

Design Systems

I help define and maintain scalable components and guidelines.

Design Systems

I help define and maintain scalable components and guidelines.

UX Research Synthesis

I translate findings into actionable decisions, creating a good base for design.

UX Research Synthesis

I translate findings into actionable decisions, creating a good base for design.

Client Collaboration

I collaborate with stakeholders and developers across cultures.

Client Collaboration

I collaborate with stakeholders and developers across cultures.

education

Bachelor in Sociology

University of Valencia (2002-2006)

Bachelor in Sociology

University of Valencia (2002-2006)

Bachelor in Market Research & Techniques

University of Valencia (2006-2008)

Bachelor in Market Research & Techniques

University of Valencia (2006-2008)

UX Design Diploma

UX Design Institute of Dublin (Apr ’20 - Sep‘ 20)

UX Design Diploma

UX Design Institute of Dublin (Apr ’20 - Sep‘ 20)

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